Wisconsin individual and family health insurance plans

Find a medical insurance plan in Wisconsin that’s right for you

Buying your own insurance? At HealthPartners, you’ll find strong doctor and provider networks, comprehensive plans, and extra perks and benefits. Plus, our friendly Member Services team is always here to help you understand and use your plan. That way, your family can stay healthy and ready for what’s next.

Our highly rated plans are also available on HealthCare.gov. You may qualify for tax credits that lower plan costs.

In western Wisconsin, you can find our insurance plans as HealthPartners. And in northeastern Wisconsin, we’ve teamed up with Bellin Health, ThedaCare and other local care partners as Robin with HealthPartners.

Select your region below to get started.

First, explore our Atlas network

The Atlas network is for people who live in western Wisconsin and prefer to pay less each month and access a smaller network of top-notch care providers. The Atlas network is available in Burnett, Douglas, Pierce, Polk and St. Croix counties.

Once you’ve taken a look at the Atlas network, it’s time to pick your plan level.

Gold plans

Gold plans have higher premiums, but you’ll pay less when you get care. They might be a good choice if you think you’ll use your health care coverage frequently, like if you have conditions that need ongoing management.

The chart below lists what you pay:

Plan Deductible Office visits Coinsurance Out-of-pocket max
$1,000 w/Copay P-S Gold $1,000 (individual) / $2,000 (family) $15 or $35 copay 20% after deductible $8,000 (individual) / $16,000 (family)
$1,500 P-S w/Copay Gold $1,500 (individual) / $3,000 (family) $30 or $60 copay 25% after deductible $8,700 (individual) / $17,400 (family)

Silver plans

Silver plans strike a balance between your monthly premium amount and your out-of-pocket health care costs. Consider a silver plan if you visit the doctor a few times per year or if you’re not sure what care you’ll need.

The chart below lists what you pay:

Plan Deductible Office visits Coinsurance Out-of-pocket max
$3,000 w/Copay P-S Silver $3,000 (individual) / $6,000 (family)
$25 or $75 copay
25% after deductible
$9,450 (individual) / $18,900 (family)
$3,200 Plus Silver $3,200 (individual) / $6,400 (family) $30 copay (first three) then 20% after deductible
20% after deductible
$9,450 (individual) / $18,900 (family)
$3,800 HSA Silver $3,800 (individual) / $7,600 (family) 20% after deductible 20% after deductible $7,500 (individual) / $15,000 (family)
$4,900 Plus Silver $4,900 (individual) / $9,800 (family) $30 copay (first three) then 20% after deductible 20% after deductible $8,500 (individual) / $17,000 (family)

Bronze plans and Catastrophic plans

Bronze plans and Catastrophic plans have lower monthly premiums, but you’ll need to pay more when you get care before your plan starts to pay. They might be right for you if you don’t think you’ll go to the doctor very much but still want basic coverage.

The chart below lists what you pay:

Plan Deductible Office visit Coinsurance Out-of-pocket max
$6,350 Plus Bronze $6,350 (individual) / $12,700 (family) $30 copay (first three) then 30% after deductible 30% after deductible $9,450 (individual) / $18,900 (family)
$7,500 P-S w/ Copay Bronze $7,500 (individual) / $15,000 (family) $50 or $100 copay 50% after deductible $9,400 (individual) / $18,800 (family)
$8,000 HSA Bronze $8,000 (individual) / $16,000 (family) 0% after deductible 0% after deductible $8,000 (individual) / $16,000 (family)
$9,450 Catastrophic* $9,450 (individual) / $18,900 (family) $30 copay (first three primary care visits) then 0% after deductible 0% after deductible $9,450 (individual) / $18,900 (family)

*The $9,450 Catastrophic plan is only available if you’re under 30 years old or have an Affordability or Hardship Certificate of Exemption

No matter what plan you choose, you’ll get prescription drug coverage through our PreferredRx formulary (drug list). Specific coverage levels vary by plan – refer to your plan documents to get the details.

Get more plan details

Our highly rated plans are also available on HealthCare.gov. You may qualify for tax credits that lower plan costs.

We offer individual and family dental plans in addition to our individual and family health plans. Our dental plans are designed to be affordable and have the benefits and coverage you need. It’s easy to add a dental plan to an individual or family plan. You can also manage all your coverage in one place.

Additional information

Plans are available in most counties in northeastern Wisconsin. Explore our two network options below to find the right one for your needs.

You can see the counties where our networks are available by selecting the

You’ll find a list of counties here.

Robin Select network

The Robin Select network includes renowned care systems Bellin Health and ThedaCare. We picked some additional providers for the Robin Select network because they provide best-in-class care. This network is available for people in northeastern Wisconsin.

Robin Select county service area:

  • Brown
  • Florence
  • Green Lake
  • Kewaunee
  • Marquette
  • Menominee
  • Oconto
  • Outagamie
  • Shawano
  • Waupaca
  • Waushara
  • Winnebago


Of our two networks, Robin Select offers narrower provider access (in exchange for lower costs). The Robin Select network is only available with Silver, Bronze and Catastrophic plans.

Robin Oak network

The Robin Oak network includes renowned care systems Bellin Health and ThedaCare. Additional providers in the network were chosen because they provide high-quality, cost-effective care. This network is available for people in northeastern Wisconsin.

Robin Oak county service area:

  • Brown
  • Florence
  • Green Lake
  • Kewaunee
  • Marquette
  • Menominee
  • Oconto
  • Outagamie
  • Shawano
  • Waupaca
  • Waushara
  • Winnebago


Of our two networks, Robin Oak offers broader provider access. The Robin Oak network is only available with Gold plans.

Once you’ve found a network you like, it’s time to pick your plan level.

Gold plans

Gold plans have higher premiums, but you’ll pay less when you get care. They might be a good choice if you think you’ll use your health care coverage frequently, like if you have conditions that need ongoing management.

Gold plans are only available with the Robin Oak network . The chart below lists what you pay:

Plan Deductible Office visits Coinsurance Out-of-pocket max
Robin Oak $1,000 w/Copay P-S Gold $1,000 (individual) / $2,000 (family) $15 or $35 copay 20% after deductible $8,000 (individual) / $16,000 (family)
Robin Oak $1,500 w/Copay Gold $1,500 (individual) / $3,000 (family) $30 or $60 copay 25% after deductible $8,700 (individual) / $17,400 (family)

Silver plans

Silver plans strike a balance between your monthly premium amount and your out-of-pocket health care costs. Consider a silver plan if you visit the doctor a few times per year or if you’re not sure what care you’ll need.

Silver plans are only available with the Robin Select network . The chart below lists what you pay:

Plan Deductible Office visits Coinsurance Out-of-pocket max
Robin Select $3,800 HSA Silver $3,800 (individual) / $7,600 (family) 20% after deductible 20% after deductible $7,500 (individual) / $15,000 (family)
Robin Select $4,500 Plus Silver $4,500 (individual) / $9,000 (family) $25 copay (first four) then 20% after deductible 20% after deductible $9,000 (individual) / $18,900 (family)

Bronze plans and Catastrophic plans

Bronze plans and Catastrophic plans have lower monthly premiums, but you’ll need to pay more when you get care before your plan starts to pay. They might be right for you if you don’t think you’ll go to the doctor very much but still want basic coverage.

Bronze and catastrophic plans are only available with the Robin Select network . The chart below lists what you pay:

Plan Deductible Office visit Coinsurance Out-of-pocket max
Robin Select $6,350 Plus Bronze $6,350 (individual) / $12,700 (family) $30 copay (first four) then 30% after deductible 30% after deductible $9,450 (individual) / $18,900 (family)
Robin Select $7,500 w/ Copay P-S Bronze $7,500 (individual) / $15,000 (family) $50 or $100 copay 50% after deductible $9,400 (individual) / $18,800 (family)
Robin Select $8,000 HSA Bronze $8,000 (individual) / $16,000 (family) 0% after deductible 0% after deductible $8,000 (individual) / $16,000 (family)
Robin Select $9,450 Catastrophic* $9,450 (individual) / $18,900 (family) $30 copay (first three primary care visits) then 0% after deductible 0% after deductible $9,450 (individual) / $18,900 (family)

*The Robin Select $9,450 Catastrophic plan is only available if you’re under 30 years old or have an Affordability or Hardship Certificate of Exemption

No matter what plan you choose, you’ll get prescription drug coverage through our PreferredRx formulary (drug list). Specific coverage levels vary by plan – refer to your plan documents to get the details.

Get more plan details

Our highly rated plans are also available on HealthCare.gov. You may qualify for tax credits that lower plan costs.

We offer individual and family dental plans in addition to our individual and family health plans. Our dental plans are designed to be affordable and have the benefits and coverage you need. It’s easy to add a dental plan to an individual or family plan. You can also manage all your coverage in one place.

Additional information