Program welcome email to leaders and managers
Subject: Who’s ready for a new adventure?

What adventure are you ready to take? Camping trip? Cooking class? Bike ride? Whatever adventure you’re going on, health and well-being will help you get there.

Why? Well, in addition to being good for you, healthy and productive employees also help keep us successful and strong as a company. 

Personally, my health goal this year is XX. I plan to participate and take steps to improve my own health. I hope you’ll join me. 

You’re a valued leader in our organization and someone our employees look up to. I want to make sure you’re speaking to the importance of our health and well-being program by taking the following steps:
-	Bring the program up whenever you can, and talk to employees about how you’re also participating and what you want to be healthy for
-	Be knowledgeable so you can answer questions and engage in a lively discussion 
-	Encourage employees to improve their health by completing the program

Here’s how it will work. Employees and spouses will:
•	Complete a health screening by [date]
•	Take a health assessment between [date] and [date]
•	Participate in a well-being activity by [date]

By completing these three steps, employees will earn [reward].

Join me in supporting the health and well-being of our organization. You’re critical to the success. Stay tuned for more information. In the meantime, get excited!

For more information, visit [FAQ link]

In good health, 

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