Program introduction email 

Subject: Welcome to your new health and well-being program

It’s time to get real about your health. 

You know it, we know it, and even old Aunt Barb knows it. Making healthy choices feels great, but isn’t always easy.

Whether you’re aiming to drink more water, get more sleep, or setting your sights on a Crossfit class, we can help. This year, get and stay healthy with program name. 

It’s a program made for real people, just like you.  

You’ll do these four things:
1.	Know your numbers. Complete a health screening between [insert dates].
2.	Know healthy. Take your health assessment between [insert dates].
3.	Get healthy. Sign up for and complete a well-being activity by [insert date].
4.	Feel great. Earn your [reward].
More info is coming soon. You can also visit [FAQ link]. For now, get ready to get real with program name. Log on to get started.